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Essential Rules For Effective Email Marketing -       Part  1  2  3  4  5  6

Before you read this article, you should read why email marketing is dead

 

Effective Email Marketing Part 1

Your VWD autoresponder is a very effective tool for recruiting new members, however you may wish to run your own email campaign along side this. If you are using only your VWD autoresponder, then much of what follows will already be taken care of. This article will also describe ways in which you can obtain leads for either.

Please don't try to read this in one session, the article is in parts, read one or two and come back later for more. Trying to absorb too much information in one go will only end up in forgetting the beginning!


Basic Rules
It's The "New Age" of Internet Marketing. SPAM Doesn't Pay.
why email marketing is dead

The most basic of rules is - DO NOT SPAM - Sending unsolicited email will almost certainly annoy your prospect at the very least and could get you banned by your ISP - Don't do it! - there are ways to get email addresses and you will find out what they are later in this article.

If you want an email campaign to succeed, you don't want to offend anyone when sending your messages. Turn off a consumer with your email and you can be sure they'll tune out your message. Don't let this happen to you!

A message that earns respect makes sales. That's why our first topic for discussion is email etiquette. (Later in the course, we'll talk more about how to write an email sales letter.)

Train yourself to always -- and I mean ALWAYS -- stick to the rules below when crafting your email message.

=> RULE #1 - ALWAYS WRAP YOUR LINES AT 65 CHARACTERS OR LESS

Whenever you write an email, always format the lines so that they're 65 characters, or less, across. To do this, you may need to do a "hard return" by hitting "Enter" at the end of the line.

Wondering why to limit your lines to just 65 characters?
(Good question! It shows you're thinking.) There are two reasons that "less is more":

-- The first thing to remember is that looking at a computer screen for a long time causes EYE FATIGUE for many readers.
The shorter span of characters across the screen makes reading easier and more appealing to the recipient of your email message.

-- The other reason to go short instead of long is this:
some email clients AUTOMATICALLY ENFORCE LINE-WRAPPING at 60-65 characters on received messages. If your email is wrapped at 70, the content will arrive all "chopped up."
This makes it unattractive...and worse -- unappealing.

-- Tip within a Rule #1: Email clients such as Outlook Express allow you to SET THE LINE-WRAP to any character-width you choose. That means you won't have to hit Enter each time after typing 65 characters. Makes life easier!

-- Tip within a Rule #2 - You can type 65 asterisks or dashes in a Notepad file to create a template. Then paste your email below it to see if any lines extend too far to the right.


=> RULE # 2 - BE CAREFUL USING ALL CAPS

How many times have you changed the TV channel to avoid listening to a screaming car salesperson? No one likes a screaming salesperson...and no one likes a "screaming" email message, either. Odds are, when someone has over-amped the volume of their message by using too many capital letters (not to mention too many exclamation points and other
punctuation) - you're going to be turned off.

On the Internet, email messages written in all caps are considered yelling. It's okay to write some sentences and some words in all caps, but don't go overboard. (As you can see in this message, I've tried to use capital letters to help break up sections of the content from time to time)

---Tip within a Rule: Consumers buy from a source they trust. Emails in all caps are perceived as "shady" or uneducated, and have an appearance that damages the credibility of an offer.


=> RULE #3 - WATCH YOUR Ps & Qs (Spelling and Grammar)

Would you be influenced by an email selling you something that had noticeable spelling and grammar mistakes? Sure you would...and the influence would be negative, not positive!
When a consumer reads a sales message that's filled with errors, they think to themselves, "Good grief, this person doesn't even take the time to get his emails right. His product is probably the same quality as his emails."

When you're in business, YOUR IMAGE IS YOUR REPUTATION and your reputation is the reason people buy from you or the guy down the block. It's essential that you create an image of INTEGRITY, CREDIBILITY, and HONESTY in the mind of your prospects. Sending emails filled with errors doesn't hurt your professional image...it destroys it. (Ouch!)

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Effective Email Marketing Part 2

 Part  1  2  3  4  5  6


EMAIL AESTHETICS


It's an old, old saying, but it's true: you only have one chance to make a good first impression. And in email, the first impression is always visual -- a consumer LOOKS/SEES before he/she READS.

Imagine walking by a grotesquely garish storefront with all kinds of things hanging off the front porch, every floor painted a different color, and odd music playing through loudspeakers. Would you want to walk in the front door? No way! You'd assume that the owner is a kook, at best, or a deranged axe murderer, at worst.

Did you ever have an ugly looking email land in your mailbox? You know what I'm talking about: an orange background and yellow borders, multi-colored text in all sizes from gigantic to microscopic, a message that looks like it was created by a crazed six-year-old? If you did, I bet
you didn't feel the urge to read it. You probably just wanted to delete it as quickly as possible.

=> PUT OUT THE WELCOME MAT
You want your email message to be friendly and inviting, not bizarre and scary. The suggestions below -- and they're just suggestions, not hard and fast rules -- will go a long way towards making recipients` eyes say "come on in!" to your message.

=> DO's and DON'Ts FOR ATTRACTIVE EMAILS

-DON'T use COLOR fonts in your message. (Leave that to junior high girls who want to write about Britney and
Justin)

-DO use BLACK TEXT ON A WHITE BACKGROUND. (When you're "speaking" in black-and-white, people will give their full attention to your message without being distracted by your color scheme.)

-DON'T use UNCOMMON FONTS. (If someone's system doesn't recognize the font you've selected, they could see gibberish instead of your brilliant message).

-DO use the email marketers` FAVORITE FONTS: Arial, Times New Roman, and Courier New

And please.

-DON'T use flashing buttons or banners in your email! (Your prospects have undoubtedly gotten their fill of "bells and whistles" when they've surfed the Internet. They don't need more from you.)

=> GET HYPER" WITH EMAIL HYPERLINKS

An "email hyperlink" is just techno-talk for a link in your email to a website, or email address. Sounds simple enough, and it is -- unless you try to contact a prospect on AOL who may not be able to receive "clickable" links.

Don't worry. There's a "fix" for this: simply type mailto:
in front of your email address (no space in between, and include the : )

For a link to a web page, you need to write your link this
way: <a href=
http://www.GetResponse.com/index/workathome-online</a>
. (And tell your recipient they can copy and paste this link into their browser if it's not highlighted.)

=> ALWAYS USE SIGNATURE TAGS

Today, it's common practice on the Internet to tell people about your product or service with a SIGNATURE TAG, which is
3-6 lines of text (usually) that is automatically added to every message you send.

If you'd like to add a tag to your messages, simply open your email program. Find the SIGNATURES TAB (located in the TOOLS/OPTIONS menu in Outlook Express). Follow the (simple) instructions for creating a sig file. Easy as pie...and the results will amaze you.

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Effective Email Marketing Part 3


    Part  1  2  3  4  5      

7 Wise Ways to Collect Email Addresses and Build Your Mailing List


Have you been enjoying your journey to email marketing success? Better still, have you moved into the fast lane and started to put some of what you've learned into action?

If the answer is "yes" -- congratulations. The tips offered in the first two lessons of this course are the building blocks for what comes next. They don't require any cash, just a little time, and believe me, you'll get back much more than you give or expect.

Okay, enough motivation and inspiration. Let's get down to business...the business of part 3. We're hunting big game -- you're going to learn HOW TO CAPTURE EMAILS.

If you're wondering why you need emails, there's a key point to remember: your whole objective must be to BUILD A LARGE EMAIL LIST of prospects and customers. Once you have an email list, you can begin to make SERIOUS MONEY

So how do you capture email addresses? I'm glad you asked.

The answers follow.



=> Wise Way #1 - OFFER A FREEBIE (Click here to see a great freebie to offer)

You have to give in order to get. If you want people to offer up their email address, you're going to have to offer up an incentive. Nothing works better than something that's complimentary (you spell that F-R-E-E). You can give away no-cost reports, books, software, or even sample pages of a book.

For free stuff, check out http://www.workathome-online.com for free tools and articles you can give away or go to www.google.co.uk and search for "free webmaster tools"


=> Wise Way #2 - USE POP-UPS

Pop-ups are one of the most common methods you can use to capture email addresses and build your email list quickly and with ease. Simply construct a web page containing code for a form and set the page to open (pop up) when visitors ENTER OR EXIT your site.

Make sure the pop-up offer is something that's valuable enough to motivate visitors to take time to give you their contact information. Your offer can be a complimentary report, download, or ebook that arrives instantly through your autoresponder to their email inbox when they give you their email.

-Word to the Wise: If you need a pop-up, you can pick one up F-R-E-E (there`s that word again) from here

-Son of Word to the Wise: "Instant" is a very powerful pop-up offer.

=> Wise Way #3 - USE POSTCARDS

If you have a mailing list that contains snail mail (street) addresses, convert it into an email list by sending out a postcard and inviting people to VISIT YOUR WEBSITE to receive a gift of some kind -- a report, a discount coupon, etc. Visitors don't have to pay in order to receive their gifts, they simply need to enter an email address.

-A Word to the Wise from the U.S. Post Office: Postage is much less expensive for a postcard than a standard-size letter. (Not only are they economical, postcards are more likely to get your message across since the consumer doesn't have to open an envelope.)

=> Wise Way #4 - SUBSCRIBER BOX ON EVERY PAGE

This is a clever trick that so many people overlook. Put a RESPONSE FORM ON EVERY PAGE of your website offering a newsletter or other freebie. This will increase the number of email addresses you capture exponentially.

Why? When search engines index the pages of your website, a visitor may come directly to a page other than your home page. If you only have a subscriber box on your home page, you`re missing the boat, not to mention the thousands of visitors who bypass your homepage.

-A Word to the Wise: If you don't know how to create an opt-in form, no worries. Marketer Choice has all you need and they have a free 30 day trial


=> Wise Way #5 - CONTESTS

Contests very often prove to be a good way to generate traffic and buzz for your business. Create a contest and put a form on your site or in a pop-up box. The entry "fee" is their email address.

-Word to the Wise: Not all the people who sign up for your contest are good prospects. Many are just contest "junkies" -- people who are only looking for freebies and have no intention of buying a product or service.

-Warning to the Wise: If your prizes are cash or large-ticket items, you should be sure to check with local agencies to make sure you're not violating any contest laws.

=> Wise Way #6 - DISPLAY YOUR AUTORESPONDER ADDRESS

Most people give their website link when they place solo ads, ezine ads, or other marketing messages. To be one step ahead of the game in collecting email addresses, LIST YOUR AUTORESPONDER ADDRESS instead of your URL. This way you can capture email address and funnel them into your follow-up sales letters.

-Word to the Wise: Don't have an autoresponder? here's a couple of places...

MarketersChoice

http://www.workathome-online.com/autoresponder_unlimited.htm

Or if you need a mass mailing program here's a free download if you do use this please respect the anti spam laws, please contact me if you don't know.

=> Wise Way #7 - JUST ASK

If you're chatting with a prospect on the phone or a potential customer stops by your place of business, don't be shy: ask for an email address or business card (which usually includes their email address).

Okay, you know what you want...you know what you need. It's time for you to set your traps and CAPTURE THOSE EMAILS!

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Effective Email Marketing Part 4


 

  Part  1  2  3  4  5  6

Harnessing the Power of Email Marketing

First, I'd like you to consider these four facts:

*A DIRECT MAIL PIECE costs about 40-cents in postage alone.
(And then you have to factor in paper and printing costs.)

*A PHONE CALL can cost just as much, or more, than a direct mail piece.

*A PHONE CALL wastes time (and time is money) because you'll spend precious minutes, sometimes hours or days, trying to contact the right person.

*A MESSAGE left on voice mail is almost always a waste of time, and therefore a waste of money.

Depressing? Not at all. After you read part 4, you'll be able to say "NO" to the downside of phone calls and direct mail and "YES" to the upside of email.

Read on ...

Given the inherent problems with traditional marketing techniques, it's important to master the BASIC STRATEGIES FOR INTEGRATING EMAIL into your overall campaign.

As I've just shown you, sending out an EMAIL CAN BE MUCH CHEAPER than other marketing methods. Proceed with caution, however. Email can also cost you a fortune -- in lost opportunities AND cold hard cash -- IF you don't know the basics.

So that's where we're going to start.

First, always keep in mind that your "primary objective", the master key that unlocks your "Success Vault" in Internet Marketing, is to build your mailing list, your EMAIL MAILING LIST. (Often referred to as your "opt in list.")

The addresses you collect are going to mean the difference between the middle-of-the-road results that Average Joe and Jane are achieving and the through-the-roof, over-the-top, to-the-moon-and-back MEGA-success that top online sellers achieve. (The difference really is that dramatic.) So
don't miss the boat: The time is NOW to start building your list of email addresses (prospects).

REVIEW
You can begin to grow your list simply by capturing emails from people who visit your website, as we have already discussed in a previous lesson.

=> Pop Quiz: What's the easiest way to convince people to give you their email address? (Answer: Offer an irresistible freebie with a sign-up form on your site or in a pop-up box, drive traffic to your site, and watch as people start entering their email address. Don't have a freebie? Get a good one from....

http://www.workathome-online.com or search on www.google.co.uk

Okay, so now you're "in the groove". you're capturing people's emails like crazy. But if you're just sitting there, well, you know the old saying, "Even if you're on the right track, you'll get run over if you just sit there."

So what next?

-- Let me take a moment from telling how to build your email list to remind you why. It's been said that, YOU CAN GET RlCH WITH AN EMAIL LIST OF JUST 1000 PEOPLE!
Think about that. Then stop thinking and get going on new ways to capture and keep email addresses.

GIVE `TIL IT HURTS!
If you want to keep getting addresses, start giving stuff away! Give, give, and keep finding more things to give! And since you can't send a TOASTER through email, why not give the far more valuable -- and far more affordable for you -- INFORMATION PRODUCTS, business tools, and expert advice, maybe even a no-cost/obligation email marketing course like this one! (if you want a copy of this course, just copy and paste - Ctrl C  Ctrl V or contact me)

DRIP, DRIP, DRIP.
You'll want to have a series of letters already set up so that they can be "dripped" on your prospects on a regular basis. Send a message daily, every other day, or on whatever schedule suits you best, but make contact AT LEAST EVERY 7 DAYS.

If you're not confident in your writing skills, you have two choices: you can hire a professional to write the letters for you or you can use a system already set up with letters to help you build your email list. (I suppose the third choice is to just give up and bury your heard in the sand, but that's no way to make a million!)

or take a look at this...

The Greatest Collection of Moneymaking Emails Ever (Plus You Get The Rights to Sell This New Resource and Keep ALL the Profits!

Download it now!

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Effective Email Marketing Part 5


 Part  1  2  3  4  5  6

Using Autoresponders To Multiply Marketing Power & Save Time!

In part 5 I'm  going to introduce you to your new best friend -- the autoresponder.

One of the best ways to cultivate new business and save hours of time is to use an autoresponder. An autoresponder gives you the ability to follow-up *automatically* on the email addresses you capture. Instead of wasting hours following up manually, you can let your autoresponder follow up while you do the things that you do best -- build your business...putter in the garden...chase your kids around the house...catch up on your power-napping.

If you have an autoresponder, part 5 will show you how to make it super-effective. If you don't have an autoresponder, take a look here...

Or if you need a mass mailing program here's a free download if you do use this please respect the anti spam laws, please contact me if you don't know.


An autoresponder gives you the ability to send messages effortlessly for months on end. So if you captured an email address six months ago, your autoresponder can repeatedly contact that person to offer your product or service.

=> WASH-RINSE-REPEAT

Repeat contact is a concept that top marketers first used effectively in the offline world. When you conduct a direct mail campaign, you send out message after message until it's no longer cost-effective. This strategy yields a much higher response rate than with a one-shot mailing (typically just 1% or less).

-From the Research Labs: Research shows that, on average, A PROSPECT MUST BE CONTACTED SEVEN TIMES before you have any real chance at closing a sale.

=> BE IN THE TOP 10

If you apply this strategy to your Internet marketing campaigns, you'll have a real edge over the competition.
Remember: 90% of businesses do not follow-up with prospects!

==================================================
OPEN THE DOOR & CLOSE THAT SALE WITH UNBEATABLE AUTORESPONDER SUCCESS TECHNIQUES ==================================================

=> TECHIQUE #1 - THE "KILL OVERKILL" TECHNIQUE

You don't want an email-inbox crammed with ads and sales letters, and neither does anyone else. Don't send out sales letter after sales letter. Your messages will become an annoyance and the recipient will either unsubscribe or just delete the messages whenever they arrive.

By sending a series of sales letters SPACED APART BY 2-4 DAYS, you'll keep your prospect aware of your business and develop credibility over time without being a pest.


=> TECHNIQUE #2 - THE "MY GIFT TO YOU" TECHNIQUE

Send freebies such as ebooks, info reports, newsletters, software, or even product samples. Many marketers use this approach by offering a newsletter.

-Sneaky Salesmanship: Within the newsletter you have an excellent opportunity to plug your product with a few lines of irresistible copy.

With the soft sell approach, you can contact your prospect once or even twice a week with "valuable information" -- which coincidentally mentions your product or service -- without seeming like you're over-selling. If you're a vacuum cleaner distributor, for example, send a newsletter on allergies and dust mites, for example.


=> TECHNIQUE #3 - THEY'LL LEARN/YOU'LL EARN TECHNIQUE

Give away a valuable training course via email that has special appeal to your recipients! You can create a simple 3-day, 5-day, 7 day, or even longer course. And at the end of some of the course lessons you can add a few lines of copy plugging your product or service.

This, too, is a soft sell approach.


=> TECHNIQUE #4 - COMBO PLATTER TECHNIQUE

Use a variation of the hard sell, soft sell approach.
Simply alternate your messages. A balance of 40% hard-sell and 60% soft-sell is generally about right.
 

Take a break! "Study Break" Secret -- SELL LESS TO SELL MORE

The folks at MacDonald's are right. "You deserve a break today."

You've been doing a bang-up job reading this article and learning your marketing A-B-C's, but without a break, your circuits are going to overload and instead of looking forward to the next part...you'll do exactly the opposite.
You'll lose interest.

The same is true with potential customers.

So now, we're going to take a Study Break, sort of. But don't worry, there's still a valuable lesson to be learned.

Instead of getting tunnel-vision and only seeing the short-term goal of the right-now sale, remember that your email messages are an important way for you to build a RELATIONSHIP with a consumer based on your HONESTY AND SERVICE.

Although you want your prospect to buy, you shouldn't immediately and constantly bombard the folks on your email list with nothing but sales pitches. You're looking for a long-term, committed relationship. Be a person first and a salesperson second for the best results.

=> RELATIONSHIP COUNSELING

Your first few email sales letters may prove to be the most effective if they're written in a warm, helpful, let's-be-business-friends "voice."

=> GIVE THE PEOPLE WHAT THEY WANT

In the off-line world, we've become accustomed to the fact that we hear literally thousands of messages each day. An online experience, on the other hand is still, for most people, closer to visiting "the library" or perhaps watching public television rather than tuning into the Home Shopping Network.

Most people are on the Internet looking for information - not waiting to be sold. People don't want to be pitched to every day with a "you'd better buy it now" message.

So don't be a salesperson. Be Miss Information (okay, Ms. Information definitely sounds better) or Mr. Answerman. After you become a trusted resource, it's easy to become a trusted source.

=> TIME IS OF THE ESSENCE

Lasting relationships don't happen overnight...they're built over time. Your sales letters should be crafted in a way that slowly, but surely convinces your prospects that you're someone with whom they'd like to do business. After you've laid a foundation -- made them happy with what you've given them as a gift, demonstrated your knowledge, etc. -- you'll have plenty of time to build a case for buying from you.

=> THE E-LIST

Once your prospects have gotten to know you through your entire series of pre-written (but valuable) communications...after you've built trust in the relationship and gradually exposed consumers to the benefits of your product or service...you can "graduate" them into your "real time" ezine list.

Obviously, you can't include a time-dependent message in your pre-written letter series. People are opting in to your list 365 days a year and you can't risk that they'll receive a "Season's Greetings" message in the middle of June.

BUT, when you've exhausted the appeal of your letter series, the people on your email list can become your ezine list.
Then you can send a Valentine's message in February, a "Happy Birthday, America" message in July, etc.

=> TO KNOW YOU IS TO LOVE YOU

You can influence people when they know you, like you, and trust you. Ongoing timely communications means you can continue to build rapport with the people on your list, and you can be sure that if they TRUST you, they'll be open to BUYING from you.

Okay, I'll admit that this message wasn't purely a study break. It may be the most valuable lesson you've learned yet!

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Effective Email Marketing Part 6

 Part  1  2  3  4  5  6

8 Steps to Irresistible Email Copy Every Time

In part 6, you're in for a treat. You're going to building on your past achievements and learn how to consistently write the irresistible sales copy that could potentially put thousands of pounds, if not more, in your pocket.

I'm talking about the kinds of skills that don't just build wealth...they build GENERATIONAL WEALTH. You can put your great-grandchildren through medical school if you get these steps right! (You think I'm kidding, but I'm not - many people are doing just that.)


=> Step #1 - WHO DO YOU THINK YOU'RE TALKING TO?

Before you sit down to write your email sales letter, you've got to determine exactly who your audience is. This is a master key to getting results from email marketing.

Ask yourself these questions:

- What do your prospects/customers want?
- What frustrates your prospects/customers most?
- Who else is selling something similar to you?
- Why should your prospects/customers believe you?
- Why should prospects/customers respond to you instead of someone else?
- What kind of appeals will your target market respond to?


=> Step #2 - A GREAT SUBJECT IS YOUR OBJECT

Before an email can generate results, recipients need to open it. But what can you do to spark their interest and get their interest "motor" revved up?

Your SUBJECT LINE is the key.

There are four types of email formulas you can use as a guide in crafting your email. Each has a different PSYCHOLOGICAL APPEAL that works like magic on consumers.
Here are some examples:

- State a powerful benefit - "702% greater chance of scooping a jackpot"

- Pique curiosity - "Learn how to play Lotto for free"

- Write your subject line with a news angle - "UK company shows the world how to massively increase chances of winning Lotto!"

- Offer Immediate Gratification - "With Virtual World Direct, you can start the money wheels turning before the sun goes down tonight"

Here's an important "homework assignment": Write at least
25 SUBJECT LINES before you decide on which one to use. Take the best two and test them against each other in your marketing campaign. (Save the "losers" to use for other purposes or spruce up later.)


=> Step #3 - WHAT'S IN IT FOR THEM?

Sit down and write every conceivable benefit your product has. Don't know the difference between features and benefits? Features describe the product; benefits describe the results of using the product. Features appeal to logic...logic justifies emotion...emotion drives sales (see below).

Here's a rule of thumb for benefits: ask yourself "What can my product or service do for my customer?" Then begin to write your letter telling your reader WHAT'S IN IT FOR THEM.
Tell them how much better life will be for them after they buy from you. Tell them how much better they'll feel. Tell them how their peers will respect them more.


=> Step #4 - AN EMOTIONAL APPEAL

When promoting anything to anybody, you must remember that buying decisions are based upon emotion and later backed up by logic. Before you write a single word, determine what emotional hot buttons you need to push to "jumpstart" your prospect.

Selling health supplements? Go for the "fear of illness" button with "A Natural Way to Save Your Eyesight." Selling political bumper stickers? Hit the "anger" button with:
"Let the President Know What You Think of His Policies."
Other buttons include: curiosity, greed, ego, vanity, hope, and/or fear of scarcity or security.


=> Step #5 - A NAME YOU CAN TRUST

To convince people to buy your product or service, you must make them believe that your offer is credible and that you (or your product) will deliver as promised.

How do you do that? Here are three ways you can build credibility with the readers of your sales letter:

- Provide testimonials.
- Include endorsement letters from authority figures in your industry
- Make your offer and promises sincere and believable.


=> Step #6 - A GUARANTEE

Nowadays, trying to sell without some type of guarantee is a losing proposition. You've got to have one. And the stronger your guarantee, the better your response will be. And, believe it or not, although most people will NOT ask for a refund, they'll trust your offer knowing that you stand behind it.

You can offer a 24-hour, 30-day, 60-day, 90-day, or even a full-year. And here's an interesting fact: The longer the time period, the fewer returns you'll have! It's human nature to procrastinate, so the more time someone thinks they have to get a refund, the more they'll put it off or forget about the refund altogether.


=> Step #7 - DON'T FORGET TO ASK

It happens all the time. Someone makes a fantastic sales presentation, and then doesn't close the deal because he/she didn't clearly ask for the order or made the process confusing rather than simple.

- From the Research Department: Statistics show that you need to ask for the order at least three times to close substantial sales. (Some studies put the number at 7!)

If you can, offer several ways for your prospects to order -- consumers love choice. It tells them, "You're talking directly to me and meeting my unique needs." If you only offer one way to order, make it crystal clear how AND how easy it is. Describe it in detail and ask for the order. Then ask again.


=> Step #8 - THE EYES HAVE IT

It's a well-known fact: Large blocks of copy are intimidating and will often send people running for the hills or at least the Delete button.

The solution? Break up paragraphs into two to four sentences. Use several subheadings throughout the email letter. And use asterisks, dashes, and ellipses (...) to give your copy more rhythm. Bullet points are excellent eye-catchers - use them whenever appropriate.

Subject Lines

The following are 24 email subject lines that have gotten outstanding results in marketing campaigns for a broad spectrum of goods, products, and services. If they work for "Brand X," think how well they'll work for "Brand YOU."

1. Who really wants to be a(n) X ?

2. What do YOU want for Christmas?

3. You've got to see this ...

4. Doctors spill the beans ...

5. I goofed ...

6. Special Pre-release Announcement

7. You're going to love this one

8. Here's the answer you've been looking for

9. 3 minutes to greater X, X, and X

10. Discover The se-cret to X

11. Ur-gent News

12. Still sceptical? Here's why you should be

13. Our loss is your gain

14. This is extremely ur-gent

15. I need your help ...

16. Che`ck this out and let me know

17. Important notice from

18. Something that might interest you ...

19. Before you give up, here's my suggestion

20. Open this before 7 p.m.

21. Make X work for you

22. Seen this yet?

23. Sneak Peek at .com

24. Newsflash from


Here's A Massive Collection of Winning Autoresponder Messages to Model, Copy and Swipe.

The Greatest Collection of Moneymaking Emails Ever  Download it now!


Part  1  2  3  4  5  6
 

If you want to have an opt-in list in the 50,000 range in the next 14 days, you may really want to look at this. It looks real. That is why I wanted you to see it.

http://ListDotCom.com/salespage/2020

 

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